Sport Business Talent is working for a  fast-growing Chinese E-Bike Brand to recruit: a General Manager / VP of Europe to expand his business in Europe.

Position title: Head of EU Market / GM Europe / VP Europe

Responsibilities:

• Go to market: Formulate product/marketing/branding/channel strategy in different European countries, report to HQ market observations and analysis.
• Business Development: Establish and improve the distribution network, develop key accounts, and maintain good relationships with business partners
• Management: Recruit and manage local BD and Sales team, track B2B sales target and control budget, evaluate the performance of team members
• Coordination: Coordinate teamwork between the local company and HQ, as well as DTC and B2B sales, acquire marketing resources and opportunities;
• Other: organization of exhibition activities; local logistics and after-sales management etc.

Requirements:

• Bachelor’s degree, preferably with a background in marketing/branding/business management;
• Fluent in English, and conversational Chinese
• 10 years or more of European BD/Sales/Marketing experience, preferred in the bike/e-bike or other sporting goods industry, good relationship with distributors and channels
• Good understanding of local markets and culture, good cross-cultural communication, ability ofglobal coordination and work across time zone;
• Good work ethics, willing to business travel routinely, responsible for the sales target achievement
• Love cycling, interested in smart technologies and hardware innovations, embrace environment- friendly lifestyle.