Asia Director – UTMB

Full Time
Posted 2 weeks ago


Sport Business Talent is working with UTMB to recruit their future Asia Director

The person we are recruiting will have the flexibility to be based wherever he wants across the Asian region.

Who we are?

UTMB Group is the global leader in the organization of trail running events. Based in Chamonix-Mont-Blanc in the French Alps, UTMB Group launched the UTMB® World Series in partnership with The IRONMAN Group in 2022. The UTMB® World Series became the number one trail running series in the world, bringing together 2022 about 41 (to grow) leading international events to give all trail runners the chance to experience the UTMB® adventure across the globe.

Who are we looking for?

UTMB® Group is seeking to appoint an experienced entrepreneurial-minded, Asia-based UTMB Asia Director with an international profile and proven leadership in International sports business Management and development in Asia.

Your mission and key responsibilities

As a UTMB Asia Director, you will report directly to the UTMB International Director.

Your mission will articulate around the following major objectives

1/ Business Development

Your mission will be to contribute actively to the growth of the UTMB World Series in China, Thailand, and South Korea, including but not limited to:

  1. Identifying and generating opportunities to add new UTMB World Series events in those countries, and liaising with prospects

  2. Writing franchising agreements

  3. Pitching events to host countries or cities

  4. Providing benchmarks, analysis, presentations, and business intelligence to support the UTMB World Series long-term development strategy in those countries

2/ Key Account Management of UTMB World Series Franchises in Asia

UTMB Group manages a set of Franchised events in Asia that require day-to-day coordination. Your mission will include, but will not be limited to :

  1. Make sure that UTMG Group's franchised event business is sustainable in the long run

  2. Coordinate the action of the UTMB Asia manager in his/her mission to manage day-to-day relations with our Asian Franchised events and hosts, and help them deliver state-of-the-art and premium trail-running events that comply to UTMB World Series guidelines and recommendations-

  3. Manage high-level questions and challenges linked to the franchised event business, the relation with UTMB Group’s franchisees, and government representatives

3/ Coordination of the team in charge of Translantau by UTMB

UTMB Group owns and operates a trail-running event in Hong Kong called Translantau by UTMB. The team in charge of the preparation and execution of the event, including the Race Director, is based in Hong Kong. Your mission will include, but will not be limited to :

  1. Supervising the event team, and its Event Director

  2. Defining, together with the Event Director, the development strategy of the event, and helping the Event Director make the main decisions

  3. Being accountable, together with the Event Director, of the budget of the event

  4. Being a link with the Hong Kong Tourism Board, and key other high-level local public stakeholders of the event

4/ UTMB Group image and network in Asia

  1. Build a strong network for UTMB Group in the above-mentioned countries, and in Asia more generally speaking

  2. Strengthen UTMB’s brand equity and image in Asia

  3. Liaise with The Ironman Group’s Asia Director, and coordinate joint challenges

 Work location

  1. Asia (China, Thailand, Singapore, Seoul...)

  2. The UTMB Asia Director will be required to travel frequently
    across Asia. He/She may also take part in meetings in France, and Chamonix to coordinate with UTMB® Group team members and during strategic occasions (UTMB® Mont-Blanc week, key meetings, etc.).

Profile & skills

  1. Minimum +10 years experience in the sports business and outdoor sports events industry; understanding of trail running principles and values preferred

  2. Solid credentials and references confirming the above

  3. Strong evidence of leadership and team management

  4. Multilingual – proficient English mandator, other additional languages (Mandarine...) preferred

  5. A deep understanding of Asian culture, and its specific features in different countries

  6. A desire and the availability for extensive travel across Asia

  7. Ability to adapt to multinational and multicultural challenges

  8. Strong communication and interpersonal skills with an aptitude in building relationships with professionals at all organizational levels

  9. Strong business acumen

  10. Ability to perform both analytical and strategic-oriented mindsets and activities

  11. Ability to work independently and proactively

  12. Computer skills, including advanced use of Excel and

  13. Budget management

  14. Excellent presentation drafting

What do we offer?

  1. A passionate and fast-growing company offering challenges and career opportunities!

  2. Remote work possible

  3. But also a benefits package calculated according to the profile,  a meal ticket card, promotional offers thanks to our partners  UTMB World Series & Dacia UTMB Mont-Blanc

  4. A thirteen-month (including in the package)

  5. Company pension plus 21 days holiday per year in addition to bank holidays.

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